Monday, 15 March 2010 11:41

Online Advertising Placement and Pricing

Pulp-paperworld.com is a premier site for pulp & paper makers and supporting industries, averaging more than 5,000 visitors per month and more than 75,000-page impressions. The extensive and high-quality article content from around the globe attracts industry professionals worldwide. Banner and button advertising give you the opportunity to capitalise on that traffic and increase the frequency of visits to your own homepage or products. By integrating Web advertising into your marketing or lead-generation campaigns, you extend your brand exposure to a highly targeted audience of decision-making professionals.

Ad Types and Positions

Pulp-paperworld.com offers several ad formats and numerous targeted page locations.

Ads appear on all the main pages within the given section - giving your message far more exposure. For example, an advertiser who purchases a banner will have their ad appear on all pages this page may be including a competitor’s news item or banner.

Top Banner: The top banner is available on the home page but also on the targeted pages as per the menu headers

Home page News Banner: The news banner is available on the homepage but also 1 is available on targeted page locations as per the menu headers

Right side Bar: Want a large, prominent ad but also want it to appear to 100% of all page visitors? A side box ad is a perfect option.

Run-of-Site Button: Reach every visitor to pulp-paperworld.com with our run-of-site top button ad. This ad is located on the top line of the every page of pulp-paperworld.com in order to give you complete site exposure. The ad position is available on a monthly basis. It is especially ideal for events, Webinars and other time-sensitive advertising.

Premium Supplier Microsite: The Premium Supplier microsite is a comprehensive business platform for you to get the most out of your company and products, the microsite is a tabulated platform, with a company profile/articles published on pulp-paperworld.com and up to 5 other tabs of your own choice for to you extend your brand exposure to a highly targeted audience of decision-making professionals. This service can incorporate text/pictures and even video. No other company ads or branding is present in this area. The service is priced yearly.

Free Design Service for Online Ads

In order to make online advertising as easy as possible, we offer all advertisers free design of online ads. Our designer can make your ad coordinate with your brand image and Web site. Simply supply us with your ad copy, your Web address and any other graphics you want to be incorporated and our designer will do the rest.

E-Blast Newsletters

In addition to the site marketing areas we also offer a weekly newsletter going globally to just over 25000 people, the newsletter is compiled with featured articles from the past week / dedicated articles submitted for publication on the newsletter, as per the site we offer the following banners

  • Top Banner this is a dedicated position
  • 3 Button banners
  • News Banner

All the ad positions are available on a monthly basis. It is especially ideal for events, Webinars and other time-sensitive advertising.

sitePricing and tech info

Pricing for an advertisement is one-month

5% discount given for a six-month contract

10% discount given for a one-year contract

 

Top banner ad 980px X 120px

Home page € 995 (i) Percent of page visitors for which ad is displayed 100%

under pages € 545 (ii) Percent of page visitors for which ad is displayed 40% (maximum of 14)

Homepage Newsbanner 550px X 220px

Home page €850 Percent of page visitors for which ad is displayed 100%

under pages €450 (ii) Percent of page visitors for which ad is displayed 60% (maximum of 14)

 Right side Bar     250px X 250px

                             250px X 360px

250px X 250px € 550 Percent of page visitors for which ad is displayed 100%

250pz X 360px € 700 Percent of page visitors for which ad is displayed 100%

Run-of-Site Button 178px X 59px

Home page €275 (i) Percent of page visitors for which ad is displayed 100%

under pages €225 (ii) Percent of page visitors for which ad is displayed 40% (maximum of 14)

Premium Supplier Microsite

Price per year € 750 this includes a rotating banner on the home page linked to your profile.

All site banners can be in formats JPEG / PNG / GIF / SWF, animated banners are to be built with permanent rotations, if the format is SWF then a supporting static JPEG to be supplied.

E-Blast Newsletters

Top Banner 550px X 220px € 950

Newsbanner 550px X 120px € 650

Button banner 178px X 59px € 325

All newsletter banners are JPEG / PNG only

 (i)You can purchase additional under pages if available at a 50% discount

(ii)You can purchase additional under pages if available at a 50% discount

For more information about online advertising and packages contact us at +46 (0)70 6961291 or  This email address is being protected from spambots. You need JavaScript enabled to view it.

Pulp-paperworld.com is now working in cooperation with Pulp Paper Logistics Magazine and we can offer Print and Digital media marketing packages

For the Full Print Media Information Pack follow this link....>

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